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Facebook Meets HGTV and It’s happening here in CT

Imagine “crowdsourcing” the interior design of select homes; inviting social media friends to vote on the best looks and then see their wishes come to life in real houses. Amazing idea for the Internet-of-Things (IoT), but is anyone doing it?

Yes, and it’s called The House That Social Media Built. It is an ingenious new home renovation venture from Nicole White and Mike Riccio, two real estate professionals from the Connecticut shoreline who have cornered the market on innovation.

The House That Social Media Built combines technology with home restoration, adding in a wonderful interactive component. White is a realtor with William Raveis, and Riccio also has a real estate background. They joined forces behind an idea that is simple and fabulous: buy a shoreline fixer-upper and ask their Instagram and Facebook audiences to vote on different design options. The winning design is implemented to create a handsome “new” home.

You can watch The Reality TV Segment happening now with Coastal Connecticut Magazine!

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